Google regularly updates its search algorithm to improve the relevance and quality of the search results it delivers to users. These updates can have a significant impact on the visibility of websites in search results. Some of the most notable updates in recent years include: It's important to note that Google never reveals all the […]

Listen, I know how overwhelming it can be... to try and keep up with all the different social media platforms. It feels like every month there's a new platform popping up, and it can be hard to know which ones are worth investing time and resources into. But as I learned, ignoring the power of […]

There are several strategies you can use to increase the number of phone calls to your business through SEO: Using Structured Data Structured data, also known as schema markup, is a standardized format for providing information about a webpage to search engines. When it comes to local SEO, using structured data can be particularly beneficial […]

When I first started creating content for my website, I was boring myself! I found myself struggling to come up with new ideas and my content felt repetitive and mundane. My audience seemed to be just as unengaged as I was. I had no idea how to create content that would stand out and capture […]

As a small business owner... I know how challenging it can be to get noticed in a crowded market. That's why I was so excited when I discovered Google My Business. This powerful tool is a game changer for local SEO and can be a vital tool for any business looking to increase visibility and […]